Privacy policy

This policy explains how we collect, use, and share your personal data when you use or buy from this site.

Personal information we collect

When you use the site, we automatically gather some information about your device: your browser, IP address, time zone, and certain cookies. We also collect data on which pages or products you view, how you arrived at the site, and how you use it. We call this "Device Information".

We gather Device Information through:

• "Log files" record activity on the site and store data such as your IP address, browser type, ISP, referring and exit pages, and timestamps.
• "Web beacons", "tags", and "pixels" are electronic tools that record how you browse the site.

When you make or try to make a purchase, we collect information from you such as name, billing and shipping address, payment details (including card numbers), email, and phone. We call this "Order Information".

In this policy, "Personal Information" means both Device Information and Order Information.

How we use your personal information

We use Order Information mainly to process orders (e.g. payment, shipping, invoices and confirmations).

We use Device Information to help detect risk and fraud (especially via your IP address) and to improve the site.

Sharing your personal information

We share Personal Information with third parties as described above. We use Google Analytics to see how visitors use the site. You can read how Google uses this data here: https://www.google.com/intl/en/policies/privacy/. You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may also share Personal Information when required by law (e.g. subpoena or similar) or to protect our rights.

Behavioural advertising

We use your Personal Information to show you ads or marketing we think may interest you. To learn how targeted advertising works, see the Network Advertising Initiative ("NAI") page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using these links:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
• You can also opt out of some of these services via the Digital Advertising Alliance opt-out portal: http://optout.aboutads.info/

Do not track

We do not change our data collection or use when we receive a Do Not Track signal from your browser.

Your rights

If you are in the European Economic Area, you can ask to access, correct, update, or delete the personal data we hold about you. Use the contact details below to do so.

If you are in the EEA, we process your data to perform contracts with you (e.g. when you order) or for other legitimate business purposes. Your data may be transferred outside Europe (e.g. to Canada and the United States).

Data retention

We keep your Order Information on file until you ask us to delete it.

Changes

We may change this privacy policy from time to time (e.g. to reflect new practices or for legal or operational reasons).